The Return of a Legend: Air Jordan 4 "Reimagined Bred"
Anticipated Release: Holiday 2024
Expected Retail: $220 USD
A Timeless Classic Reborn
The Air Jordan 4 "Bred" colorway, originally released in 1989, stands as one of the most iconic silhouettes in sneaker history. Now, Jordan Brand is giving this legendary model the "Reimagined" treatment, blending heritage design with contemporary construction for 2024.
The original "Bred" (Black/Red) AJ4 has been reissued several times since its debut, including notable 1999, 2008, 2012 and 2019 versions. This latest iteration promises to be the most premium yet, featuring improved materials and quality that collectors have come to expect from the Reimagined series.
Design & Features
While maintaining the instantly recognizable color blocking, the Reimagined version likely introduces:
- Premium leather construction replacing traditional plasticky materials
- Aged midsole for a "vintage" look straight out the box
- Improved comfort technology while preserving the 1989 shape
- Greater attention to stitching and material quality throughout
Why This Release Matters
The Bred colorway represents Michael Jordans iconic "shot over Ehlo" moment in the 1989 Playoffs. This Reimagined version arrives alongside two other major Jordan releases - the military-inspired Air Jordan 4 "Military Blue"Air Jordan 11 "DMP"
The Verdict
Whether you're a longtime Jordan collector or new to the sneaker game, the Air Jordan 4 "Reimagined Bred" represents both heritage iconography and contemporary footwear at its finest. Limited quantities likely mean you'll need skill and luck – may the sneaker gods be with you on release day!