The Montreal-based studio follows a sold-out Kayano 14 drop with a bold new take on the futuristic silhouette.
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Hot on the heels of another sold-out GEL-Kayano 14GEL-Quantum 360, with a global release confirmed for June 26th.
Initially teased by the Montreal design studio in a quiet reveal back in May, the sneaker has now received its comprehensive official unveiling, confirming earlier speculation and building significant hype within the sneaker community.
A Study in Monochromatic Mastery
True to JJJJound's renowned minimalist ethos, the collaboration presents the complex, technology-driven GEL-Quantum 360 in a seamlessly tonal color scheme. The upper utilizes a mix of premium mesh and suede materials in a refined grey hue, creating depth and texture while maintaining a cohesive, understated look. This muted approach allows the shoe's distinctive structural details—like the 360-degree GEL cushioning midsole and its unique cage system—to stand out through form rather than color contrast.
Strategic Partnership Continues
This release marks the latest chapter in the ongoing and successful partnership between the iconic sportswear brand and the influential design studio. By applying its curated aesthetic to ASICS's performance heritage, JJJJound continues to bridge the gap between archival sportswear and contemporary, lifestyle-focused design. The choice of the GEL-Quantum 360, a model known for its bold, experimental construction, demonstrates a willingness to reinterpret less conventional silhouettes through a minimalist lens.
Key Features of the Collaboration:
- Full-grey, tonal palette using premium suede and mesh.
- JJJJound branding on the tongue and heel tab.
- ASICS branding on the lateral side and insole.
- Signature 360-degree GEL cushioning unit for ultimate comfort.
- Includes special collaborative packaging.
The JJJJound x ASICS GEL-Quantum 360