The Resurgence of a Classic: Air Jordan 4 "Reimagined Bred"
The sneaker world is buzzing with anticipation as Jordan Brand prepares to drop the Air Jordan 4 "Reimagined Bred", bringing back one of the most iconic colorways with contemporary construction and materials.
What Makes This Release Special?
- Classic Colorway:
- Reimagined Construction:
- Modern Comfort:
- Original Details:
- Reimagined Construction:
Release Details
Style Code:
Release Date:
MSRP:
Where to Buy:
Note: Fake release sites have already emerged - only purchase from authorized sellers!
A Brief History of the "Bred" Legacy
The first Air Jordan 4 Bred (black/red) released in 1989 alongside Michael Jordan's "Last Shot" moment at Game 5 of the First Round against Cleveland when he nailed the buzzer-beater - wearing the Bred 4s of course.
This re-imaged version joins other significant 4s releasing including the Air Jordan 4 "Military Blue" counterpart marking a major year for the silhouette.
Why the Hype is Real
Resale prices for cleaner deadstock pairs of the 2019 "Bred" Retro have crept into the $350-$450 range. The evergreen demand for black/red Js combined with these being a "Reimagined" release (like the hugely successful Jordan 1 "Lost & Found" model) means competitors in SNKRS will need more than luck to cop.
Sneaker analysts anticipate this will be one of the three hottest Jordan drops of early 2024 alongside the DMP 11s and possible surprise Travis Scott collabs.