Hot on the heels of another sold-out GEL-Kayano 14 duo, JJJJound and ASICS are keeping their momentum going with a GEL-Quantum 360 collaboration on June 26th. The Montreal design studio unveiled the sneaker back in May and has now gone public with a full unveiling.
The latest partnership sees JJJJound's minimalist aesthetic applied to ASICS' performance-ready GEL-Quantum 360 silhouette. Early previews showcase the sneaker in an understated greyscale colorway, staying true to the design studio's signature restrained approach.
Industry insiders anticipate another quick sellout given JJJJound's track record of successful collaborations and ASICS' recent resurgence in the lifestyle sneaker market. The brand's technical GEL cushioning combined with JJJJound's design philosophy creates a compelling hybrid of performance and contemporary style.