Home > The Legend Returns: Air Jordan 4 "Reimagined Bred"

The Legend Returns: Air Jordan 4 "Reimagined Bred"

2025-06-26
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The sneaker world is buzzing with excitement as Jordan Brand prepares to release the Air Jordan 4 "Reimagined Bred", one of the most iconic colorways in the silhouette's history. This revival promises to honor the 1989 original while incorporating modern build techniques for today's standards of quality.

Historical Significance

The original "Bred" (Black/Red) colorway first debuted in 1989 as Michael Jordan's footwear during some of his most legendary performances. While not featured in any famous game-winning shots like some other Jordan models, the 1989 season saw MJ winning his second scoring title while wearing various 4s, cementing their place in sneaker history.

"There have been multiple Bred 4 releases since 1989, but none have truly captured the magic of the original... until now." - Complex Sneakers

What Makes This Version Special

  • Authentic "Nike Air" branding
  • Premium leather upper
  • Vintage-tinged midsole
  • Distressed detailing
  • Metadata release

Anticipated Release Info

Style Code: DH7138-060
Colorway: Black/Cement Grey-Infrared 23-White
Expected Release: Holiday 2023
Retail Price: $225 USD

Sneakerheads worldwide are eagerly awaiting this release, which many consider the definitive version of the Air Jordan 4 Bred. Whether you're a longtime collector who missed out on previous retro versions or a new fan looking to secure a powerful piece of basketball history, the Reimagined Bred

The accessories packaged with these will allegedly include information about how famous sneaker artist folks (from board designers to graffiti artists) contributed to minor detailing. At initial engagements during the product announcement for these, industry YouTubers received metallic hang tags with unique designer signatures.

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