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The Iconic Return: Air Jordan 4 "Reimagined Bred"

2025-06-24
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Expected Release: Fall 2024

Retail Price: $210

Air Jordan 4 Reimagined Bred

A Legend Reborn

The sneaker world is abuzz with excitement for the upcoming release of the Air Jordan 4 "Reimagined Bred." This highly anticipated drop represents Jordan Brand's commitment to honoring its heritage while pushing design forward, staying true to the "Reimagined" series philosophy of modernizing classics without losing their essence.

Design Details

Features of the reimagined version include:

  • Premium black suede upper replacing the original nubuck material
  • The iconic Nike Air branding on the heel tab
  • Traditional red accents on the midsole and tongue
  • Reengineered cushioning for modern comfort
  • Slightly aged midsole for a vintage-inspired aesthetic

Historical Significance

Originally released in 1989, the "Bred" (Black/Red) colorway of the Air Jordan 4 gained legendary status during the 1989 NBA Playoffs when Michael Jordan famously hit "The Shot" over Craig Ehlo while wearing this model. The shoe has been retroed several times, most recently in 2019, but this reimagined version takes the classic to new heights.

Why This Release Matters

Among sneaker collectors, the Air Jordan 4 is one of Tinker Hatfield's most enduring designs, and the "Bred" colorway represents one of the most coveted versions among fans. The Reimagined series has proven consistently popular since its inception, and early indications suggest this will be one of 2024's fastest-selling retro releases.

How to Cop

The Air Jordan 4 "Reimagined Bred" will release through:

  1. SNKRS app
  2. Select Nike retail stores
  3. Major sneaker boutiques worldwide

With extremely limited quantities expected, collectors should prepare for competitive raffles and early line-ups.

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