Home > Air Jordan 4 "Reimagined Bred": A Legendary Sneaker Returns

Air Jordan 4 "Reimagined Bred": A Legendary Sneaker Returns

2025-08-15

The sneaker world is buzzing with excitement as Jordan Brand prepares to release the highly anticipated Air Jordan 4 "Reimagined Bred". As part of the "Reimagined" series, this iconic silhouette gets a modern reinterpretation while staying true to its roots.

Honoring an Iconic Design

Originally released in 1989, the "Bred" (short for Black/Red) colorway of the Air Jordan 4 has become one of the most sought-after sneakers in history. This 2024 version features:

  • Premium nubuck construction replacing the original durabuck
  • Authentic "Nike Air" branding on the heel
  • Vintage-inspired details and distressing
  • The classic black upper with fire red accents

What Makes This Release Special

Unlike typical retro releases, the "Reimagined" series aims to capture the essence of MJ's era with intentional aging effects that honor the shoe's heritage while providing premium modern materials.

Sneakerheads are particularly excited because:

  • This marks the first proper retro of the "Bred" colorway since 2019
  • The quality upgrades maintain the original design DNA
  • It completes a historic Jordan 4 "Reimagined" trilogy
"The 'Bred' 4 isn't just a sneaker - it's a piece of basketball history that Michael Jordan famously wore during several iconic moments, including his first career buzzer-beater in the 1989 playoffs."

Release Information

Scheduled to drop Spring 2024, the Air Jordan 4 "Reimagined Bred" will be available through Jordan Brand retailers and select partners. Expect:

  • Standard retail price of $210-$225 (anticipated)
  • Extremely limited quantities typical of "Reimagined" releases
  • Massive resale prices immediately after sell-out

For collectors and fans of MJ's legacy, this may be the most significant Jordan release of the year - a perfect blend of classic styling and contemporary touches that redefines what a retro shoe can be.

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