The sneaker world is buzzing with excitement as Jordan Brand prepares to drop one of its most iconic silhouettes in a fresh new take - the Air Jordan 4 "Reimagined Bred". This release continues Nike's successful "Reimagined" series that gives classic colorways premium modern treatments.
Classic Black/Red Perfectly Refreshed

Originally released in 1989, the Black/Red Jordan 4 is considered one of the three original "bred" Jordan colorways along with the AJ1 and AJ6. This 2024 version updates the legend with:
- Premier-quality leather replacing the original nubuck material
- Slightly oversized Air wing eyelets for modern visibility
- Vintage-inspired midsole with a subtle yellowed effect
- Original details maintained including the black mesh netting and red rubber accents
Bred 4 Legacy: How the Reimagined Honors the Original
Jordan collectors see this "Reimagined" approach as the perfect balance of nostalgia and progress. The 1989 edition:
- Market price for deadstock pairs currently $1800-2600 USD
- Featured in Michael Jordan's iconic "The Shot" playoff moment
- First Jordan model with visible air in the heel
This new version promises the same court-ready heritage but with buttery soft leather worthy of a luxury release.
Drop Details and Hype Expectations
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Sneaker analysts predict this will be instant winner:
"Between the military rollouts became sports, toy, garbage, etc can stop you with advertising.