The sneaker world is buzzing with excitement as Jordan Brand announces the re-release of one of its most coveted colorways - the Air Jordan 4 "Reimagined Bred". This legendary silhouette, originally debuted in 1989, gets a contemporary makeover while preserving the essence that made it an instant classic.
The Design That Started a Revolution
The "Bred" (Black/Red) color scheme has always stood as Michael Jordan's signature, embodying both power and elegance. The Reimagined version stays true to its roots with:
- Premium black nubuck upper with added texture for modern durability
- Subtle leather upgrades in key stress areas
- The iconic red accents on the eyelets, backtab and midsole
- Vintage-inspired yellowing on the Air sole unit for retro authenticity
Why This Release Matters
This particular Jordan 4 holds special significance in sneaker culture:
"The '89 Bred 4 wasn't just a shoe - it was MJ's battle armor during one of his most legendary playoff performances against the Cavaliers. The Reimagined version lets a new generation experience that history."
Release Details For The 2024 Drop
Mark your calendars for this premium release:
| Release Date: | June 15,2024 |
| Price: | $225 USD |
| Availability: | Global release through SNKRS app and select retailers |
Sneakerhead Tips for Copping Your Pair
Given the anticipated hype, follow these recommendations:
- Double alarm
- Payment ready
- Multi-platform
- Local spots
- Payment ready
Missed the initial release? The aftermarket will be active, but expect prices to double within hours.