Air Jordan 4 "Reimagined Bred": A Legendary Revival
The sneaker world is buzzing with excitement as Jordan Brand prepares to drop the Air Jordan 4 "Reimagined Bred", a modern reinterpretation of one of the most iconic colorways in sneaker history. Alongside other major releases like the Air Jordan 11 "DMP" and Air Jordan 4 "Military Blue", this drop is poised to be one of the most significant moments of the year for sneakerheads worldwide.
The Legacy of Bred
Originally released in 1989 and retroed multiple times since, the black/red (Bred) colorway holds a special place in sneaker culture. Michael Jordan famously wore these during pivotal moments, including his legendary "Shot" in the 1989 NBA playoffs against Cleveland.
The Reimagined series takes this heritage and updates it with modern materials and construction techniques while staying true to the original design spirit.
What's New in the Reimagined Version?
- Premium Materials:
- Redesigned Comfort:
- Vintage Touches:
- Durability:
- Redesigned Comfort:
Release Details
Scheduled to drop during the 2023 holiday season, the Air Jordan 4 "Reimagined Bred" is expected to sell out within minutes. Nike confirms pricing will be in line with other Reimagined series releases, likely around $220 USD.
Historically, Bred colorways create frenzy in the sneaker community. Early auction prices on resale platforms suggest this could be one of the most sought-after releases of the year.
Collector Appeal
This release has triple-threat appeal: die-hard AJ4 fans, lovers of Bred colorway, and Reimagined series collectors. Given the combination of these elements, secondary market prices are expected to rise quickly after the sellout.
Serious collectors note this could be one of the last premium-quality Bred 4 releases we see for several years as Jordan Brand typically spaces out their retros.
In an era where sneaker hypes come and go weekly, the Air Jordan 4 "Reimagined Bred" stands out as true essential cultural footwear. Whether you're purchasing to wear, collect, or resell, this is one drop that deserves circled in red on your sneaker calendar.