Home > The Iconic Comeback: Air Jordan 4 "Reimagined Bred" Returns to the Spotlight

The Iconic Comeback: Air Jordan 4 "Reimagined Bred" Returns to the Spotlight

2025-07-27
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In the ever-evolving world of sneaker culture, few releases generate as much excitement as the return of a true classic. The Air Jordan 4 "Reimagined Bred" stands poised to dominate 2024 with its perfect blend of nostalgia and contemporary updates that will have collectors and casual wearers alike lining up for a pair.

A Brief History of the Bred 4 Legacy

First introduced in 1989, the original "Black/Red" Air Jordan 4 made history on both the courts and streets. This edition became forever legendary through Michael Jordan's unforgettable game-winning shot against Cleveland in the first round of the playoffs—an iconic basketball moment forever dubbed "The Shot."

The 2024 "Reimagined" version painstakingly preserves the soul of the OG while introducing premium upgrades that honor sneakerhead expectations in the modern era.

Design Breakdown: What Makes This Pair Special

Updated Materials

The most noticeable upgrade comes in the materials. Where the original used standard leather, the "Reimagined" version features premium tumbled leather throughout the upper for enhanced texture and depth. The signature netting remains but with reinforced durability to prevent yellowing.

Authentic Colorblocking

Nike designers have remained steadfast to the original black, cement grey, and fire red color scheme that made this model so striking. The black midsole contrasts perfectly against the red outsole just as in '89.

Modern Comfort

While maintaining the retro silhouette, the 2024 version includes current Nike Air padding technology in the collar and an updated rubber compound in the sole for improved cushioning and traction.

The traditional heel tab showcasing the Flight logo and Nike Air branding completes this faithful yet forward-thinking recreation.

Release Details & Collectibility

The Air Jordan 4 "Reimagined Bred" is expected to drop in holiday 2024 as one of the year's marquee releases. Industry insiders suggest:

  • Official retail price: $225 USD
  • Global quantity rumored under 200,000 pairs
  • Typical Retro high OG box and accessories included
  • Available through SNKRS app, select retailers, and Jordan Brand flagship stores

Given the original 1989 Bred 4s now sell for $1,500+ in good condition and even 2019 retros command $600+ on resale markets, this refreshed version presents both wearers and investors an opportunity they shouldn't miss.

Final Verdict

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