Release Date: 2024 (Expected)
Iconic Colorway Gets a Modern Makeover
The sneaker world is buzzing with excitement over the upcoming release of the Air Jordan 4 "Reimagined Bred", destined to be one of the hottest drops of 2024. This modern interpretation of the classic 1989 colorway pays homage while upgrading key elements for today's collectors.
The "Bred" nickname, short for "Black/Red," first gained notoriety when Michael Jordan defied the NBA's uniform policy and wore these sneakers anyway - resulting in league fines that Nike famously paid while capitalizing on the controversy with marketing gold.
What's New in the Reimagined Version?
- Premium Materials:
- Subtle Aging:
- OG Details:
- Comfort Upgrade:
- Subtle Aging:
Why the Reimagined Bred 4s Matter
Early sneaker influencers calling this release "the perfect bridge between retro authenticity and contemporary craftsmanship" — offering collectors comfortable wearable sneakers that stay true to the 1989 legend while meeting 2024 expectations for quality.
"The Reimagined Breds might be the best-executed Jordan retro+ concept since the original DMP sets in 2006." - SneakerNews Insiders
Cop or Drop?
The Air Jordan 4 "Reimagined Bred"Nike.com. The expected $220 retail price